March 1-3, 2026

2026 ASB

Annual Conference

Hosted by Stonehill College, Fisher College, and Dean College

Boston, MA

Day
Hour
Minute
Second

Conference Registration 

Registration includes: instruction, materials, refreshments, and social events.

Early Bird

Member Fee

$ 300
  • Changes to $350.00 after Monday, Feb. 10, 2026
Early Bird

Non-Member Fee

$ 325
  • Changes to $350.00 after Monday, Feb. 10, 2026

Students

$ 50
Please ensure you or your institution is an ASB member prior to registering for the conference. Membership dues can be paid concurrently with conference registration fees.

Student Case Study

The Alliance for Sport Business welcomes student teams to participate in the Case Study Competition on Monday, March 2nd at 10:00am. Case study teams will have 12 minutes (with an additional three minutes for questions) to present their findings to a panel of judges from Boston Legacy FC (a new NWSL Soccer team).

 

Call for Papers

If interested in presenting sport management research, please email abstract to Annemarie Farrell at afarrell5@stonehill.edu for peer review. Abstract submissions will be reviewed on a rolling basis beginning January 1, 2026, and will be accepted until the program is full. Acceptance of a research proposal comes with expectation that at least one author will register and attend the conference in OKC.

Tentative Schedule

SUNDAY

6:00pm:  Sport Event | Welcome Social

 

MONDAY

8:30am: Welcome

9:00-10:00: Keynote

10:00-11:00: Case Competition

11:15-11:45: Presentation Sessions

12:00-1:00: Working Lunch (Roundtable)

1:00-2:00: Panel

2:15-3:15: Poster Session | Presentations

4:00: Sport/Boston Tour

 

TUESDAY

9:00-10:00: ASB Annual Meeting

10:00-11:00: Panel

11:00-11:30: Case Study Awards

11:30: Conference Wrap-up

Conference Location

Fisher College – Alumni Hall
118 Beacon Street, Boston, MA 02116

 

Lodging Options

Boston offers a wide range of hotels and accommodations within easy reach of Fisher College and the Back Bay/Beacon Hill area. To assist attendees with their planning, the conference committee has compiled a curated list of nearby hotels that are well-suited for ASB Boston participants, including budget-friendly, mid-range, and premium options accessible via public transportation.

Budget-Friendly Options

Mid-Range Options

Premium Options

Please note that the conference is not directly affiliated with these properties, and no room blocks are being held. All reservations should be made directly with the hotel or through your preferred booking platform.

Past Conferences

#11- 2023 - Columbus, OH - Ohio University
#10- 2021 - Virtual - Oklahoma State University
#9- 2019 - Phoenix, AZ - Oklahoma State University
#8- 2018 - Tulsa, OK - Oklahoma State University
#7- 2017- Philadelphia, PA - St. Joseph's University
#6- 2016- Oklahoma City, OK - Oklahoma State University
#5- 2015- Athens, OH - Ohio University
#4- 2014- Tampa, FL - University of South Florida
#3- 2013 - Chicago, IL - Loyola University
#2- 2012 - West Haven, CT - University of New Haven
#1- 2011 - St. Louis, MO - St. Louis University
#0- 2010 - New Orleans - Exploratory meeting at SMA Conference