March Madness Is Most Profitable Postseason TV Deal In Sports

May 31, 2019

Forbes Sports Money Tue, 19 Mar 2019 13:24:13 +0000 This year’s men’s basketball tournament should rake in more than $1.3 billion in advertising revenue. Mike Ozanian, Forbes Staff

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New ‘Let The Kids Play’ MLB Ad Is Out, And It’s Stacked With Baseball’s Biggest Stars

May 31, 2019

Forbes Sports Money Wed, 27 Mar 2019 20:50:00 +0000 MLB has rolled out “Let The Kids Play 2.0” and it’s built around baseball’s biggest stars. Here’s the ad. Maury Brown, Contributor

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MLB Will Stream Games To Facebook Again, But With Far Fewer Games And Non-Exclusively

May 31, 2019

Forbes Sports Money Fri, 29 Mar 2019 19:47:00 +0000 For the third year, Major League Baseball will stream live games on Facebook. Unlike last year, the number of games being broadcast will drop significantly and will no longer be exclusive. Here’s the details. Maury Brown, Contributor

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Tom Dundon Suddenly Shuts Down The Fledgling AAF

May 31, 2019

Forbes Sports Money Wed, 3 Apr 2019 14:27:00 +0000 The AAF suspended operations, but it’s unclear why. Maury Brown, Contributor

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No, It’s Not Too Early To Talk About The Historically Bad Attendance Of The Miami Marlins

May 31, 2019

Forbes Sports Money Thu, 4 Apr 2019 12:00:00 +0000 It’s only a week into MLB’s 2019 season, but already the Miami Marlins are showing signs of breaking a low attendance mark not seen in over 15 years. Maury Brown, Contributor

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Puig And The Reds Were Right To Be Mad. Archer And The Pirates Were Hypocrites In Dust-Up

May 31, 2019

Forbes Sports Money Sun, 7 Apr 2019 23:42:00 +0000 Sunday, Chris Archer of the Pirates threw behind Derek Dietric of the Reds for admiring a monstrous home run in his prior at-bat. That got Yasiel Puig and the Reds off the benches. Here’s why Archer and the Pirates were hypocrites for throwing Dietric. Let the…

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Richmond Raceway And Toyota Set The Bar For NASCAR Sponsorships

May 31, 2019

Forbes Sports Money Thu, 11 Apr 2019 12:00:00 +0000 The partnership between Toyota and Richmond Raceway provides a blueprint for how to get a return on investment and reward customer loyalty. Here’s the sponsorship activates for the ToyotaCare 250 and Toyota Owners 400. Maury Brown, Contributor

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Sharon Robinson: ‘Important That MLB Celebrates Diversity With Jackie Robinson Day’

May 31, 2019

Forbes Sports Money Mon, 15 Apr 2019 11:00:00 +0000 Jackie Robinson’s daughter, Sharon, talks of how she sees her dad as relevant today around matters of diversity and that if he was alive today, his voice would be as loud as ever around matters of social injustice. Maury Brown, Contributor

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Spike Lee, Sharon Robinson And Brooklyn’s Diversity Shine In Budweiser Jackie Robinson ‘Impact’ Ad

May 31, 2019

Forbes Sports Money Mon, 15 Apr 2019 14:00:00 +0000 Budweiser is rolling out a significant ad campaign around Jackie Robinson that will help support construction of the Jackie Robinson Museum. As part of the campaign, Spike Lee did a three-minute short film featuring narration from Jackie’s daughter, Sharon. Maury Brown, Contributor

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Can The Seattle Mariners’ Early-Season Fever Dream Keep Attendance Afloat?

May 31, 2019

Forbes Sports Money Mon, 15 Apr 2019 16:00:00 +0000 The Mariners were retooled heading into the 2019 season. That had many thinking the Mariners would see a mountain of losses. Early on, the Mariners are defying expectations in the win column, and so, too, at the gate. Maury Brown, Contributor

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